Brand Strategy to bear some fruit by the Chinese enterprises in Guangdong brand furniture

Guangdong furniture industry in recent years vigorously implement the brand-name strategy has achieved initial progress. The reporter from the recently held Guangdong furniture industry-famous news conference it was announced that this year there are five Guangdong furniture enterprises won the "China brand."

It is learned that the company around Shenzhen, Dongguan Saddle Ridge Corporation, the Shenzhen-min Huarong company won the sofa category "China Famous Brand"; European companies were Guangzhou, Zhongshan naming company won cabinet category "Chinese famous brands."

According to the Guangdong Provincial Furniture Association, Wang Yeping, the province currently has about 6,000 furniture enterprises, the number of practitioners over 1 million people. According to incomplete statistics, last year, Guangdong furniture industry sales amounted to 128 billion yuan, accounting for one-third of the national total. However, he also pointed out that due to the lack of independent export brands, in particular international famous brands, our province long-term stay in the furniture industry OEM production processes, 85% of the products can only be "made in China" rarely seen "Chinese design", let alone "Chinese brands."

Furniture Association of Guangdong Province, said that the next five years will be vigorously cultivated in our province, brand development will be an important period, they will strive to create eight state-level and 20 provincial-level brand, led the overall quality of the entire industry upgrade.

Yadea furniture includes: egg chair,ball chair,Swan Chair,barcelona chair, Chaise lounge chair，eames lounge Chair,Bar Chair,Bubble Chair,Diamond Chair,Arco Floor Light,Panton Chair,Tulip Table,Charles and Ray Eames Chair,Tulip Side Chair,Coffee table,office furniture,massage chair,massage furniture,Massage Sofa,Designer furniture,wooden furniture,Metal furniture,Art Furniture,Acrylic furniture,Glass furniture,fiberglass furniture.